Meet the up-and-coming fashion designers that are changing the game. Lab25 features global designers that bring exclusive designs, just for you. From contemporary designs to forward-thinking styles, these are the designers you need to know.


Starting with a simple circle choker, Adina Reyter jewelry made its mark with its penchant for classic, refined elegance. The line has grown and evolved over time, but each piece retains the clean, timeless feel of the original necklace. Reyter’s namesake jewelry offers a range of beautiful, versatile pieces that are made to last.

Alice and

Designer Stacey Bendet pulls inspiration from her love of vintage and all things feminine to design pieces that juxtaposes the whimsical and flirty with the sexy and sophisticated.


Australian brand Alice McCall is the eponymous label of fashion designer, Alice McCall. Designer focuses on intricate detailing and brand’s designs remain uniquely feminine. Concept of “craft” is something that remains core to the brands DNA, experimenting with fabric techniques, developing custom in-house designed laces and playing with the graphic use of space and color.


Fresh, bold, futuristic, and dramatic, London label AQ/AQ lets people experience the world in a more dramatic way, weaving its architectural styling throughout the collection.

Bec &

Australian brand Bec & Bridge was found by two best friends Becky Cooper and Bridget Torsten. The brand has a sense of timelessness but always has a unique take on classic designs through their innovative spirit and appreciation of clean lines.


Botkier New York is known for luxe appeal and urban aesthetic. With a vast collection of silhouettes influenced by the city’s recognizable street style. Women who want an on-trend and effortlessly chic style seek after these bags


Etienne Marcel takes its name from the 18th century Parisian merchant and inventor. Etienne Marcel jeans assert a distinct, vogue spirit by matching unexpected prints with a rock-and-roll edge, and every pari zips with a signature pull fashioned after the French flag.


Carly Helfrich, founder and creative director, focuses on luxurious basics that have the flexibility and sartorial conveniences the modern women demands. Made in Los Angeles, Helfrich has a distinctive “California” sensibility that celebrates the notion of casual luxury. Pairing clean, minimal silhouettes with innovative fabrics and fine Italian yarn exude an effortless, undone chic aesthetic distinct to the Helfrich brand.


Leanne Marshall was the winner of Project Runway Season 5, and has become known for her touches of classic and modern, sophistication and youth, effortless grace and timeless elegance. Her collections have been selected by many A-list celebrities, but are all designed for Leanne’s ultimate inspiration– the real woman.


Luana Italy is an elevated, contemporary brand designed with a modern vibe and European sensibility. Passion for detail, quality, and originality are core qualities of the Luana Italy brand. Known for its femininity and cutting-edge style, fresh but classic design and endless versatility, Luana has a bag for every occasion.


Luv AJ is inspired by vintage whim and modern sensibilities. Luv Aj is Los Angeles based brand designed by Amanda Thomas, who started the line when she was 16. Designer combines a worn and torn edginess with a hint of femininity.


L.A. based designer, Marna Ro, explores the carefree and casual Californian youthful spirit, with a classic luxury twist with the aim or reinterpreting new classics for a high-end, fashion-forward global customer.


Muubaa is London-based fashion label that is know for experimental leather treatments, constantly looking at new ways to treat the leather with each collection debuting a new look with fresh inspiration.


Australian based label OnceWas embodies all that is luxe, chic and sophisticated. Seeking to provide a versatile edit of refined yet functional wares. Brand represents an everyday luxury that is on-trend, timeless and innovative.


One Teaspoon’s first collection was sewed in Australian designer, Jamie Blakely’s own bedroom. Nearly a decade lader, the Sydney-based line is known for casual and beachy clothing, offering pieces that are effortless and cool, that still have that handmade feel.


Pared Eyewear is inspired from places and eras evoking sunny days and endless summers. Unique combinations of color and cutaway detailing with unique and unusual material and surface treatments ensure a different style than other eyewear brands, a reason for the eager anticipation of each new line.


PINKO represents originality, sparking the uniqueness of each woman. With the elegance, style, and quality rooted in its Italian identity, PINKO is synonymous with innovation. This influences their shops, where the experience is personal between reality and virtual realities, with no boundaries.


Rachel Zoe is known as one of Hollywood’s hottest celebrity stylists, known for major outfits and unforgettable red carpet moments. Rachel Zoe debuted her collection in 2011. Inspired by the 60’s and 70’s, Rachel brings her stylist’s eye to her collection.


Ronny Kobo is celebrated for her exotic prints, flattering shapes and fashion-forward novelty knitwear. Ronny’s bohemian spirit shines through the unpretentious glamour of her clothes. Designer celebrates individuality and passion with romantic and sexy statement pieces.

Stone Cold

Stone Cold Fox reinterprets vintage inspiration, transforming soft and delicate silhouettes into something casual and chic for the coastal girl. Handmade details make each piece in the collection unique and timeless.


Siwy offers the ultimate denim collection with vintage inspiration, sexy, fashion-forward designs with perfect finish, details, and fit. Modern tailoring creates the ultimate figure-flattering fit with unparalleled comfort that make it a favorite with today’s style icons.

Schoen by

Schoen by Yu was created by industry veterans, Lindsey Schoen and Michelle Yu. With more than a decade of experience in the denim industry, the duo felt compelled to fill the void in the industry for something that was premium in execution, modern in design, and practical in wear. The result is a carefully curated collection of new favorites.


Innovative, free-spirited design and time-honored Italian craftsmanship combines to create a striking presence with unique silhouettes. Daring elegance with clean, geometric lines and soft, supple fabrics is what the brand is known for.

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